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"Offalism"

by Keith Wigdor

"Offalism" Love it or hate it, if surrealism is revolution, this is it! by Surreal-one For surrealism and post modern art in general, one of the most controversial movements of the 21st century is the Offalist Movement created by Offalmeister Breuk Iversen, publisher and artist, of Williamsburg, Brooklyn, the place considered by almost everyone to be the "emerging art capital" of the world and the certainly the world's largest art colony.

Offalism states that our society is overtly operating under a supertechnologically enforced binary system that manifests lethargic responses using multiplicity in contradiction to our genealogy as human beings. The world's foremost expert on contemporary surrealism, Terrance Lindall, writer for Art and Antiques Magazine, immediately recognized Offalism as one of the two foremost types of Conceptual Surrealism in the 21st century, alongside James Seehafer's brilliant Massurrealism, although of a very different type. Is Breuk's idea just a political/social idea, or are it's artistic yearnings and expression truly art? SURREALISMNOW is willing to put this to the test, because it is the policy on this site to promote the free and true expression of all forms of surrealist revolutionary thought, and Breukıs ideas are truly revolutionary.

ALSO, Keith Wigdor of SURREALISM-NOW challenges Breuk Iversen's Offalists to a "show off!" You gather your Offalists at a gallery in Williamsburg Brooklyn. SurrealismNOW will try to find another gallery willing to show my followers at the same time and may the best win all. Expect no holds barred! We will let Terrance Lindall, the foremost expert on contemporary surrealism, decide the issue since he is favorable to both of us! The prize will be decided later.

That is my challenge. Meanwhile here is what Offalism is all about:

Breuk's 11211 is not his only publication. They also publish TheBoxMap, Fortnight, and Appetite, seeking to serve this community better. Additionally, they have developed The NorthBrooklyn Business (a B2B association) to stimulate economic development for the Greenpoint and Williamsburg community and created The Great Williamsburg. They were sponsors of the world's largest show of surrealist artists BRAVE DESTINY in 2003 at the Williamsburg Art & historical Center, which revolutionized the concept of surrealism for he 21st century and beyond.

His critics are many in Williamsburg. He has been accused of attempting to 'take over the neighborhood'. And some people who despise the arrogance of many of the original galleryists wish he would.

With $35K in student loans and $15K on ten maxed credit cards, He attended the School of Visual arts. Senior year, at SVA, He devised a fine art project with some fellow students: W. Timothy Ryan (painter), Dmitry Gubin (photographer), and a prolific Williamsburg writer, Kay Divant. Kay suggested I move to Williamsburg with my now former wife, Debora Gutman, to join the developing artist colony.

Here what Breuk says (from 11211 Magazine):

"The Offal Project was an antecedent, four-person collaborative project based on garbage (literally) permanently trapped under resin. Arbitrary addresses in Manhattan were photographed and I transported garbage by train or taxi back to Williamsburg for cementing. This satisfied my appetite for studying both Sociology and random synchronistic events. Offalism successfully conceptually merged Surrealism, Pop Art, Dadaism, Postmodernism and Abstract Expressionism. We created 'time capsules' indicative of our culture which coupled as an excellent platform for sociological information extrapolation. We had four artists instead of one, a designer, painter, photographer and writer (similar components used in magazine publishing) and neither would dictate what the other should do.

"The Offal inquiry suggested that our society is overtly operating under a supertechnologically enforced binary system which manifests lethargic responses using multiplicity in contradiction to our genealogy as human beings. This ontological discourse directly influenced my decision to introduce with a "no editing" policy magazine. An absurd and socially disruptive notion. We attempted paralleling strict, mathematically charged Pythagorean archetypes (space) vis€a€vis with arbitrary events (time), seeking paradigms in the Zeitgeist."

In October 2003, the same time as the Blockbuster BRAVE DESTINY show at the WAH Center, which he sponsored, Breuk launched his "Salon des Refuses: The Offal Project" at the Dam, Stuhltrager Gallery in Williamsburg. a few blocks away. The PR said:

"On view will be refuse collected from galleries operating under the Williamsburg Gallery Association, cemented under plastic resin on 2' framed squares. A photograph of the gallery owner will accompany their selected trash. Beth Klavir's text provides an anthropological deconstructing of contents displayed. See all the Williamsburg Gallery Associationıs garbage in one place."

Many of the 'old' gallery owners in Williamsburg were once more shocked and appalled, and even angry. Some wanted to sue Breuk. However Terrance Lindall, President of the Williamsburg Art & Historical Center, came to the opening and gave approving comments. Eventually one of the works of art in the exhibit became part of the historic collection at the Williamsburg Art & Historical Center. Lindall knew that history being made and it resonated with his own thinking in his 'Epistemological Movement' theories. So what do you think??

Send in your comment to Keith Wigdor

Breuk Iversen • 302 Bedford Avenue, 353 • Williamsburg | Brooklyn 11211 • 718 . 578 . 6613

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